When you want to broaden your reach and increase your influence on Instagram, careful planning of the content you upload is absolutely necessary.

Storyboarding and preparing your posts ahead of time gives you the opportunity to curate your material before you publish it, ensuring that it is of a high quality and adheres to the aesthetics of your brand. In addition, scheduling your articles for the best days and times assures that you will provide material on a regular basis and increase the number of people who see it.

Check read the articles “Storyboarding for Instagram Stories” and “How to Plan Your Posts and Why You Should” for further information on planning posts and creating storyboards.

Increase your content’s discoverability by tagging locations and using hyper-relevant hashtags.

Not only does tagging places and hashtags improve discoverability, but it also attracts additional users to your account, which may result in an increase in the number of people who follow you. Anyone who searches Instagram for the tagged location or hashtag will be able to view your connected material as well as other media that is being posted with the same tags, and they will be able to interact with it.

Start a conversation on Instagram, use the Instagram Stories stickers

Stickers for Instagram Stories are a terrific way to engage with your audience in a way that is not just enjoyable but also interactive and playful. Please refer to our comprehensive guide on Instagram Stories Stickers if you would want additional information regarding the stickers that Instagram has to offer.

Distribute the content created by users

Sharing user-generated material is not only an excellent method to boost the authenticity and credibility of your brand, but it also puts your account in a position to be reposted and/or highlighted by the user(s) whose content you share and tag. Sharing UGC is a win-win situation for everyone involved.

Comprehend both your current audience and ideal audience

When it comes to developing content and growing your reach, having a solid understanding of your audience is essential. Not only can knowing the sort of user that interacts with your account the most help you better the material that you choose to showcase, but it can also assist you in locating possibilities to broaden and grow your audience.

You may better understand which of your posts get the most traffic, what your ideal posting times are, and the sorts of material (picture, video, carousel, etc.) that tend to do the best by consulting the analytics capabilities offered by UNUM.

Collaborate with others

When you’re attempting to expand your following on Instagram, collaborating with other accounts and users that have objectives and ideas that are comparable to your own may be really advantageous. Not only does this make you more discoverable, but it also brings your material to the attention of new audiences that are interested in the same things you have to offer.

Additionally, both parties stand to benefit from working together. Because their profile and content are being distributed to more audiences through your primary channels, the consequences will probably be comparable regardless of who you decide to collaborate with. If you want to take advantage of the exponential development opportunities that come with collaboration, you should do it whenever you get the chance.

Actively engage with your followers/audience

You may engage with your audience by reacting to comments on posts, responding to direct messages, using stickers in Stories to stimulate conversations, and sharing user-generated content. These are all ways that you can engage with your audience. Your reaction time plays a significant influence in determining how much attention is paid to your most recent post, so make sure to respond back as quickly as possible.

Creating a community online is an extremely efficient method that not only keeps your current audience engaged but also encourages more people to sign up and become a part of the action. You may demonstrate to your audience that there is a genuine person behind the screen and NOT simply a bot that periodically distributes stuff if you give them the impression that you have a feeling of authenticity and realness in your interactions with them.